| Original language | English |
|---|---|
| Title of host publication | ISSUES IN MARKETING MANAGEMENT AND STRATEGIES |
| Editors | G. Ogunmokun, R. Gabbay |
| Place of Publication | Australia |
| Publisher | Academic Press International |
| Pages | 122-163 |
| Volume | n/a |
| ISBN (Print) | 0958720 1 1 |
| Publication status | Published - 2000 |
A MEASURE OF YOUTH LOYALTY IN AIRLINE INDUSTRY THROUGH SERVICE QUALITY DELIVERED
B. Lum, Rony Gabbay
Research output: Chapter in Book/Conference paper › Chapter › peer-review