A MEASURE OF YOUTH LOYALTY IN AIRLINE INDUSTRY THROUGH SERVICE QUALITY DELIVERED

B. Lum, Rony Gabbay

Research output: Chapter in Book/Conference paperChapter

Original languageEnglish
Title of host publicationISSUES IN MARKETING MANAGEMENT AND STRATEGIES
EditorsG. Ogunmokun, R. Gabbay
Place of PublicationAustralia
PublisherAcademic Press International
Pages122-163
Volumen/a
ISBN (Print)0958720 1 1
Publication statusPublished - 2000

Cite this

Lum, B., & Gabbay, R. (2000). A MEASURE OF YOUTH LOYALTY IN AIRLINE INDUSTRY THROUGH SERVICE QUALITY DELIVERED. In G. Ogunmokun, & R. Gabbay (Eds.), ISSUES IN MARKETING MANAGEMENT AND STRATEGIES (Vol. n/a, pp. 122-163). Academic Press International.