A benefit segmentation of the financial planning market

G. N. Soutar, M. M. McNeil

Research output: Contribution to journalArticle

7 Citations (Scopus)
Original languageEnglish
Pages (from-to)25-29
Number of pages5
JournalInternational Journal of Bank Marketing
Volume9
Issue number2
Publication statusPublished - 1991

Cite this

@article{59df6c614fb240ecae7c7e945cb06c89,
title = "A benefit segmentation of the financial planning market",
author = "Soutar, {G. N.} and McNeil, {M. M.}",
year = "1991",
language = "English",
volume = "9",
pages = "25--29",
journal = "The International Journal of Bank Marketing",
issn = "0265-2323",
publisher = "Emerald Group Publishing Limited",
number = "2",

}

A benefit segmentation of the financial planning market. / Soutar, G. N.; McNeil, M. M.

In: International Journal of Bank Marketing, Vol. 9, No. 2, 1991, p. 25-29.

Research output: Contribution to journalArticle

TY - JOUR

T1 - A benefit segmentation of the financial planning market

AU - Soutar, G. N.

AU - McNeil, M. M.

PY - 1991

Y1 - 1991

M3 - Article

VL - 9

SP - 25

EP - 29

JO - The International Journal of Bank Marketing

JF - The International Journal of Bank Marketing

SN - 0265-2323

IS - 2

ER -