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  • 2019
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  • Jamie Murphy

Brand safety: the effects of controversial video content on pre-roll advertising

Bellman, S., Abdelmoety, Z. H. S., Murphy, J., Arismendez, S. & Varan, D., 1 Dec 2018, In : Heliyon. 4, 12, e01041.

Research output: Contribution to journalArticle

Open Access

Plastic loyalty – Investigating loyalty card programs for a Finnish hotel chain

Pesonen, J., Komppula, R. & Murphy, J., 1 Aug 2019, In : Tourism Management. 73, p. 115-122 8 p.

Research output: Contribution to journalArticle

1 Citation (Scopus)