Photo of Jackie Raphael

Jackie Raphael


  • The University of Western Australia (M257), 35 Stirling Highway,

    6009 Perth


  • The University of Western Australia (M302), 35 Stirling Highway,

    6009 Perth


  • 7 Citations
  • 2 h-Index

Research output per year

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Personal profile


Dr Jackie Raphael has a PhD in Creative Advertising and Design from Curtin University, where she explored endorsements, branding and social media. Her current research examines media, popular culture, bromance as a promotional tool and persona. She has published several papers and books on these topics. Dr Raphael has lectured and tutored undergraduates in Design and Communication since 2010. She has coordinated a Masters course and various undergraduate units. Dr Raphael has also supervised Honours, Masters and PhD students. 

Education/Academic qualification

Creative Advertising and Design, PhD, Curtin University of Technology

External positions

Regional Chair (Australia and the Pacific region) , Fame and Persona Research Consortium

6 Aug 2016 → …

Advisory Board Member, Centre for Media and Celebrity Studies

Editorial Board Member, Waterhill Publishing

Industry keywords

  • Communications

Research expertise keywords

  • Celebrity Studies
  • Communications
  • Social Media
  • Advertising and promotion strategy
  • Branding And Brand Management
  • Bromance
  • Film, Television And Cultural Studies
  • Media Studies

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Research Output

  • 7 Citations
  • 2 h-Index
  • 5 Edited book/Anthology
  • 5 Article
  • 2 Chapter

Aussie Fans: Uniquely Placed in Global Popular Culture

Raphael, J. (ed.) & Lam, C. (ed.), 1 Oct 2019, Iowa: University of Iowa Press. 242 p.

Research output: Book/ReportEdited book/Anthology

  • Authentic Activism: Challenges of an Environmental Celebrity

    Raphael, J., 2019, The Political Economy of Celebrity Activism. Farrell, N. (ed.). 1 ed. UK: Routledge, 168 p. (The Popular Culture World Politics (PCWP) ).

    Research output: Chapter in Book/Conference paperChapter

    Credibility and the Incredible: Disassembling the Celebrity Figure

    Raphael, J. (ed.), Lam, C. (ed.) & Weber, M. (ed.), 2018, Netherlands: Brill. (At the Interface / Probing the Boundaries)

    Research output: Book/ReportEdited book/Anthology

  • Marilyn Monroe: Truth in posthumous endorsements

    Raphael, J., 2018, In : CrossBridge. p. 3-19

    Research output: Contribution to journalArticle

    Personas and Places: Negotiating Myths, Stereotypes and National Identities

    Raphael, J. (ed.) & Lam, C. (ed.), 2018, New York: WaterHill Publishing.

    Research output: Book/ReportEdited book/Anthology