Chuan He

Chuan He

Mr, MSc, BA

  • The University of Western Australia (M263), 35 Stirling Highway,

    6009 Perth

    Australia

  • The University of Western Australia (M257), 35 Stirling Highway,

    6009 Perth

    Australia

Personal profile

Biography

Chuan He is currently a PhD candidate at the University of Western Australia Business School, specializing in consumer behaviour within virtual environments. His research focuses on how emerging technologies, particularly immersive technologies such as virtual reality, shape consumer experiences and influence behavioural outcomes.

Teaching overview

Tutoring experience:

  • MKTG2238 Marketing Communications
  • MKTG1203 Introduction to Marketing 

Languages

English
Mandarin

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 3 - Good Health and Well-being
  • SDG 12 - Responsible Consumption and Production

Research expertise keywords

  • Consumer behaviour
  • Tourism Marketing
  • Digital marketing
  • Marketing Communication

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Collaborations and top research areas from the last five years

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