This unit introduces students to the study of popular music. More specifically, it aims to promote an understanding of popular music from a global perspective through the analysis of texts, technologies and audiences. Various musical case studies, Western and non-Western, from Rock to Hip Hop, Flamenco to Bollywood, are used to exemplify the discussions. This unit is a compulsory unit in the Music Studies major in the Bachelor of Arts degree. It is also open to students enrolled in other majors and degree pathways who have an interest in music.